Comments on: Social Media Metrics Mean Nothing http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/ The ramblings of an often lucid mind... Wed, 08 Feb 2012 12:44:00 +0000 hourly 1 http://wordpress.org/?v=3.3 By: Let’s Get Serious – Social Media ROI | Brian Roy’s Blog http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-513 Let’s Get Serious – Social Media ROI | Brian Roy’s Blog Tue, 15 Dec 2009 19:19:45 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-513 [...] – eminently measurable. Rational decisions must be made about what to measure – and we need more focus on connecting those measures to the core business metrics – but there is no fundamental barrier to creating valuable [...] [...] – eminently measurable. Rational decisions must be made about what to measure – and we need more focus on connecting those measures to the core business metrics – but there is no fundamental barrier to creating valuable [...]

]]> By: Tweets that mention Social Media Metrics Mean Nothing | Brian Roy’s Blog -- Topsy.com http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-511 Tweets that mention Social Media Metrics Mean Nothing | Brian Roy’s Blog -- Topsy.com Tue, 15 Dec 2009 17:34:25 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-511 [...] This post was mentioned on Twitter by medXcentral (Jim), Brian Roy. Brian Roy said: New Blog post: Social Media Metrics Mean Nothing at http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/ [...] [...] This post was mentioned on Twitter by medXcentral (Jim), Brian Roy. Brian Roy said: New Blog post: Social Media Metrics Mean Nothing at http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/ [...]

]]> By: briantroy http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-537 briantroy Tue, 15 Dec 2009 03:56:51 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-537 In some ways we can draw parallels between our current "political process" and Social Media metrics. Sadly politics has become a game of sentiment where "winning" is getting elected over and over again. In effect, reelection is the outcome metric - so why are we surprised when they fail to consider silly things like "make the country better" or "solve important problems" in favor of "increase my contributions" and "energize my base".<br><br>Just like I'd expect any company that ran itself that way to have some pretty sizable issues... I expect the same for the country until we actually begin holding our elected representatives accountable to some rational outcome metrics. In some ways we can draw parallels between our current “political process” and Social Media metrics. Sadly politics has become a game of sentiment where “winning” is getting elected over and over again. In effect, reelection is the outcome metric – so why are we surprised when they fail to consider silly things like “make the country better” or “solve important problems” in favor of “increase my contributions” and “energize my base”.

Just like I'd expect any company that ran itself that way to have some pretty sizable issues… I expect the same for the country until we actually begin holding our elected representatives accountable to some rational outcome metrics.

]]> By: Karoli http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-536 Karoli Tue, 15 Dec 2009 03:50:25 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-536 No different than health care reform. They can dicker this stuff to death, but the bottom line is what outcomes are. That's all that matters. No different than health care reform. They can dicker this stuff to death, but the bottom line is what outcomes are. That's all that matters.

]]> By: briantroy http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-510 briantroy Mon, 14 Dec 2009 22:56:51 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-510 In some ways we can draw parallels between our current "political process" and Social Media metrics. Sadly politics has become a game of sentiment where "winning" is getting elected over and over again. In effect, reelection is the outcome metric - so why are we surprised when they fail to consider silly things like "make the country better" or "solve important problems" in favor of "increase my contributions" and "energize my base".<br><br>Just like I'd expect any company that ran itself that way to have some pretty sizable issues... I expect the same for the country until we actually begin holding our elected representatives accountable to some rational outcome metrics. In some ways we can draw parallels between our current “political process” and Social Media metrics. Sadly politics has become a game of sentiment where “winning” is getting elected over and over again. In effect, reelection is the outcome metric – so why are we surprised when they fail to consider silly things like “make the country better” or “solve important problems” in favor of “increase my contributions” and “energize my base”.

Just like I'd expect any company that ran itself that way to have some pretty sizable issues… I expect the same for the country until we actually begin holding our elected representatives accountable to some rational outcome metrics.

]]> By: Karoli http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/comment-page-1/#comment-509 Karoli Mon, 14 Dec 2009 22:50:25 +0000 http://briantroy.com/blog/2009/12/14/social-media-metrics-mean-nothing/#comment-509 No different than health care reform. They can dicker this stuff to death, but the bottom line is what outcomes are. That's all that matters. No different than health care reform. They can dicker this stuff to death, but the bottom line is what outcomes are. That's all that matters.

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